Industry guides
Step-by-step loyalty program playbooks
Ten industries. Each guide: a recommended mechanic, an action plan, a worked example and the pitfalls we see most often.
Coffee shop loyalty program
Stamp cards, mobile passes and gift cards for the 200-cups-a-day coffee shop.
Read guide →
Restaurant loyalty program
High-frequency diners, holiday gift cards, capacity planning.
Read guide →
Salon loyalty program
Recurring bookings, technician rebooking, birthday perks.
Read guide →
Retail loyalty program
Multi-SKU retail, points vs tiers, channel mix.
Read guide →
Gym loyalty program
Membership models, retention in lieu of loyalty points.
Read guide →
Bakery loyalty program
Quick-trip visits, paper-friendly mechanics, holiday gift cards.
Read guide →
Barber shop loyalty program
Visit-based loyalty with predictable intervals.
Read guide →
Spa loyalty program
High-ticket services, package pricing, gift card economics.
Read guide →
Ecommerce loyalty program
Online-first retention: reviews, referrals, points vs tiers.
Read guide →
Small business loyalty program
How to pick the right mechanic for size, frequency and margin.
Read guide →
Across industries
The shared mechanic behind the ten guides
Most loyalty programs run on a five-step lifecycle — from signup to repeat visits. The industry-specific guides adapt that lifecycle to each vertical.
